Your rights

Wisconsin

Wisconsin · home improvement

Your rights in Wisconsin

Information, not legal adviceRules checked Oct 4, 2026

3 business days to cancel

If a pitch at home, by mail or phone led to it

Mail a written notice before midnight of the third business day after you get their cancel notice. Money back within 10 days.

Some sales are excepted, such as emergency work you ask for in a signed waiver.

The 2 exceptions, in the rule's words
  • Emergencies: you cannot cancel if all of these apply: you decided a 3-business-day delay would endanger health, safety or property; you gave the contractor your own separate, dated and signed statement (printed forms are not allowed) describing the emergency and changing or waiving your right to cancel; and the contractor in good faith made a substantial start on the work before you sent your cancellation (for goods, also that they cannot be returned in substantially as good condition).
  • The Wisconsin Consumer Act itself does not apply to consumer transactions with a cash price over $25,000, credit transactions with an amount financed over $25,000 (both limits rise to $50,000 on January 1, 2027), or transactions secured by a first-lien real estate mortgage or equivalent security interest. Whether Wisconsin's home improvement rule (ATCP 110.08) still carries the right to a larger home improvement contract was not determined.
Read the full rule

When it applies

A consumer contract (paid in cash of more than $25, or on credit) that began with a face-to-face sales pitch away from the contractor's regular place of business, such as at your home, or with a mail or phone pitch aimed at you, and that you signed or offered away from the contractor's regular place of business (a 'consumer approval transaction' under the Wisconsin Consumer Act).

If a sales visit at your home (or a phone or mail pitch aimed at you) led to a contract you signed away from the contractor's place of business, you can cancel by mailing a written notice before midnight of the third business day after the contractor gives you the required written cancellation notice. For this right, Saturdays, Sundays and listed holidays do not count. The contractor must return your money, including any down payment, within 10 days. The Wisconsin Consumer Act that creates this right does not cover contracts over $25,000 ($50,000 from January 1, 2027); for a larger contract, check with the state consumer protection bureau (DATCP) before relying on it. Separately, for roof or other exterior work on a one- or two-family home that is to be paid in whole or in part under a property insurance policy, you can cancel before midnight of the third business day after your insurer tells you in writing that the claim is denied in whole or in part.

Wis. Stat. ch. 423, subch. II · read on docs.legis.wisconsin.gov · checked Oct 4, 2026 (official source, opens in a new tab)

Registration number

Ask to see it before you sign

Whoever pulls the building permit for a one- or two-family home needs a DSPS Dwelling Contractor certification.

Read the full rule

Wisconsin has no general home improvement contractor license. Whoever pulls the building permit for work on a one- or two-family home must hold a Dwelling Contractor certification from the Department of Safety and Professional Services (DSPS), unless you, as the owner who lives there, pull the permit yourself. Electricians, plumbers and HVAC businesses need their own state credentials. Ask to see the certification before you sign.

Who needs one: Whoever obtains a building permit for work on a one- or two-family dwelling. The business needs a Dwelling Contractor certification or a Dwelling Contractor Restricted certification (a certificate of financial responsibility showing a surety bond or general liability insurance, valid for one year), and must hold or employ a certified Dwelling Contractor Qualifier who completes continuing education. Wisconsin has no separate statewide home improvement contractor license or registration; this requirement comes with obtaining the permit.

Who doesn't

  • An owner who lives, or will live, in the dwelling and applies for the building permit to do work on it.

Issued by: Department of Safety and Professional Services (DSPS), Dwelling Contractor certification

Wis. Stat. ch. 423, subch. II · read on docs.legis.wisconsin.gov · checked Oct 4, 2026 (official source, opens in a new tab)

The contract must include

Source: WI law

An estimate isn't the contract. Ask for all 14 in writing before you sign.

  • Written, with every changeIf you pay before it's finished: show the rule's own words

    In the rule's words

    Be in writing, along with every later change, whenever the contract requires any payment before the work is finished, or the contractor started the sale in person away from its place of business (such as at your door), by mail or phone, or with flyers left at homes.

  • Signed, all material termsA copy before work or payment: show the rule's own words

    In the rule's words

    Be signed by all parties and clearly state all material terms. You must get a copy before work starts or before you pay anything.

  • Names of contractor & sellerCheck it on the signed contract: show the rule's own words

    In the rule's words

    Show the contractor's name and address, and the name and address of the salesperson who solicited or negotiated the deal. If someone else will act as general contractor, show their name and address too.

  • Work, products, make & modelThe work, materials and model #: show the rule's own words

    In the rule's words

    Describe the work and the principal products and materials: name, make, size, capacity, model and model year of principal products, and the type, grade, quality, size or quantity of principal building materials.

  • Total price & finance charges: show the rule's own words

    In the rule's words

    State the total price including all finance charges. For time-and-materials jobs, state the hourly labor rate and every other term that affects the price.

  • Start & finish datesWhen work begins and is mostly done: show the rule's own words

    In the rule's words

    Give the dates or time period for starting and finishing the work.

  • Warranties & security termsWhat is and isn't covered: show the rule's own words

    In the rule's words

    Describe any mortgage or security interest and any other document that is part of the contract, and state any warranty. A warranty must spell out its conditions, exclusions and limits and how soon the contractor will act on a valid claim, and you must get a copy of every warranty when you sign (a manufacturer's product warranty may instead come at installation, or at the end of the job if the contract says so).

  • Damages capped at 10%Of the contract price: show the rule's own words

    In the rule's words

    Keep any liquidated damages you would owe for breaking the contract at or below 10% of the contract price.

  • Permits listed; lien waiversEvery permit the job needs: show the rule's own words

    In the rule's words

    Before you sign, give you a separate written notice that you may request lien waivers, and tell you every building permit the job needs. Work cannot start until the permits are issued.

  • Construction lien noticeIf they hire subs or suppliers: show the rule's own words

    In the rule's words

    If the contractor has or will hire subcontractors or suppliers, include the Wisconsin construction lien notice (at least 8-point bold type if printed, or capital letters if typed) and give you a copy of the written contract.

  • Customer's right to cancelTwo notices, if the right applies: show the rule's own words

    In the rule's words

    If the sale qualifies for the 3-day right to cancel, give you two copies of a 'CUSTOMER'S RIGHT TO CANCEL' notice in at least 12-point bold type.

  • Insurance-claim questionRoof or exterior work, 1-2 family homes: show the rule's own words

    In the rule's words

    For roof or other exterior work on a one- or two-family home, give you before signing a statement asking whether the work relates to a property insurance claim, and attach a detachable notice of cancellation in duplicate.

  • License, bond & insuranceIf they say they're licensed or insured: show the rule's own words

    In the rule's words

    If the contractor says they are licensed, bonded or insured, give you a written statement describing that license, bond or insurance.

  • In your language tooIf negotiated in another language: show the rule's own words

    In the rule's words

    If the deal was negotiated in a language other than English, be written in English and in that language.

On signing day

  • Keep a signed copy
  • Find the cancel notice
Sources36 official pages · checked Oct 4, 2026

Notes from our check

  • Deposit: no Wisconsin statute or DATCP rule was found that limits the size of a deposit or down payment on a home improvement contract (ATCP 110.01 to 110.09 were read), so depositCap is null and the app must not state a Wisconsin cap. Related rules that are NOT caps: ATCP 110.02(10) bars a seller from using any payment received before the job is finished for anything other than materials or services for that job; Wis. Stat. 779.02(5) makes money an owner pays a contractor a trust fund for paying subcontractors and suppliers, and misuse is theft; ATCP 110.02(6)(e) bars asking for final payment or a completion slip before the work is complete (https://docs.legis.wisconsin.gov/code/admin_code/atcp/090/110/02, https://docs.legis.wisconsin.gov/statutes/statutes/779/i/02).
  • Missed deadlines (ATCP 110.07): if you paid ahead and the contractor misses a deadline in the contract, fails to give notice of a delay or get your agreement to a new deadline, or (when the contract has no deadline) you believe it has not performed in a timely manner, you may cancel by written notice and demand return of unspent payments within 15 calendar days, delivery of materials bought with your money (within 15 calendar days, or 5 days after the contractor receives them if later), and a written accounting within 30 calendar days (https://docs.legis.wisconsin.gov/code/admin_code/atcp/090/110/07).
  • Cancellation source: Wisconsin's own right is the Wisconsin Consumer Act 'consumer approval transaction' right (Wis. Stat. 423.201 to 423.205). ATCP 110.08 requires home improvement contracts that are consumer approval transactions to comply with ch. 423, and ATCP 127.74(4) requires face-to-face sellers to give and honor the notice. The statute runs the 3 business days from when the contractor gives the written notice; the form notice wording counts from signing, and the notice must be delivered at or after signing (423.203(3)).
  • 'Business day' in Wis. Stat. 421.301(6) excludes Saturdays, Sundays and ten listed holidays. That definition governs chs. 421 to 427 only; Wis. Stat. 100.65 (insurance-claim cancellation) does not define 'business day', so the app should not apply the Saturday rule to the insurance-claim right.
  • Scope limits: Wis. Stat. 421.202(6) excludes consumer transactions with a cash price over $25,000 and credit transactions with an amount financed over $25,000; 2025 Wis. Act 105 raises both to $50,000 effective January 1, 2027 (shown as a NOTE in the statute text published 2026-10-01). 421.202(7) excludes transactions secured by a first-lien real estate mortgage or equivalent security interest. 423.201 excludes sales of real property. OPEN QUESTION: ATCP 110.08 (a DATCP rule) says a home improvement contract that is a consumer approval transaction 'as defined in s. 423.201' must comply with ch. 423; the 423.201 definition has no dollar ceiling, so whether the 3-day right reaches home improvement contracts above the 421.202 limits was not determined. The app must not tell a homeowner with a larger contract that they have no right to cancel. Whether a contractor visit the homeowner asked for counts as a 'solicitation' was also not determined; the app should not decide coverage for a specific contract.
  • After a valid cancellation: the contractor must return all money, including any down payment, within 10 days and the transaction and any security interest are void (423.204); if the contractor performed services before the cancellation, it is entitled to no compensation (423.205(5)). For custom-made goods the contractor may require the cancellation to be sent by certified or registered mail (423.202(2m)).
  • Insurance-claim cancellation (Wis. Stat. 100.65): applies to a 'residential contractor' repairing or replacing a roof system or doing other exterior repair, replacement, construction or reconstruction on a one- or two-family home, for a written contract all or part of which is to be paid under a property insurance policy. Notice of cancellation goes by personal delivery or first-class mail. The contractor must return payments, deposits and notes within 10 days of the cancellation notice, except the reasonable value of emergency services the homeowner acknowledged in writing. The contractor may not promise to pay or rebate any part of an insurance deductible (https://docs.legis.wisconsin.gov/statutes/statutes/100/65).
  • Federal rule: the FTC Cooling-Off Rule (16 CFR Part 429) separately covers door-to-door sales of $25 or more made at the buyer's home (including sales following the buyer's invitation), has no $25,000 ceiling, and under 429.2(b) does not displace state door-to-door laws except those directly inconsistent with it. It was read through the eCFR renderer API (https://www.ecfr.gov/api/renderer/v1/content/enhanced/current/title-16?part=429) because the ecfr.gov page blocks automated fetches. The app should not say which rule controls a given contract.
  • Registration: DSPS calls the credential a 'Dwelling Contractor' certification (statute: certificate of financial responsibility, Wis. Stat. 101.654); kind is set to 'registration' because the schema has no 'certification' value. DSPS's Dwelling Contractor Qualifier page says the permit applicant must hold a Dwelling Contractor or Dwelling Contractor Restricted certification and hold or employ a certified Dwelling Contractor Qualifier. It is tied to obtaining a building permit for a one- or two-family dwelling, so work that needs no such permit is not reached by it. No rule was found requiring the certification number on contracts or advertising; numberMustAppearOn is empty because no requirement was found, not because one was ruled out. The DSPS page lists a $25,000 bond or $250,000 liability insurance; the statute sets a $5,000 minimum bond with a work-value limit for bonds under $25,000. The app should not state bond amounts.
  • 'No general home improvement license': ATCP 110 regulates home improvement practices but creates no license, and the DSPS A-to-Z credential list (navigation on https://dsps.wi.gov/Pages/Professions/DwellingContractor/Default.aspx, read 2026-10-04) has no home improvement contractor credential. No official page stating the negative in words was found; DATCP's home improvement fact-sheet pages could not be located (the guessed URLs returned 404).
  • Contract contents come from ATCP 110.02(4)(d), 110.025, 110.03, 110.04 and 110.05 (chapter PDF carries Register November 2024 No. 827), Wis. Stat. 779.02(2)(a) (lien notice, at least 8-point bold if printed or capital letters if typewritten, for prime contractors who contract with subcontractors, suppliers or service providers), 423.203 (cancellation notice) and 100.65(3) (insurance statement and cancellation form, 10-point bold). The written-contract rule in ATCP 110.05(1) has no dollar threshold.
  • DATCP's 2025 consumer guide (https://datcp.wi.gov/Documents2/DATCPConsumerGuide.pdf) was read for the consumer-facing summary (three-day cancellation forms, insurance-denial cancellation, lien waivers). Web search was unavailable during verification (budget used up); every page here was fetched directly from the official site.
  • Trade coverage: environmental-testing was left out. Wisconsin DHS certifies lead-based paint renovation, lead hazard reduction and lead investigation work in pre-1978 housing and child-occupied facilities (ch. DHS 163, https://docs.legis.wisconsin.gov/code/admin_code/dhs/110/163; also described on the DSPS Dwelling Contractor Qualifier page), but that covers only lead work, not a whole trade, and asbestos, radon and mold rules were not checked. Solar, roofing and other trades without a statewide license were not listed because generalCredential is 'varies'. Local (city or county) contractor licensing was not checked.

General information from official Wisconsin sources. For your situation, ask the state's consumer protection office or a lawyer.